The engines that keep compounding
Web, email, SEO, and organic systems that still work after the invoice. I built them as the operator, not as the person who signed the SOW and vanished.
Marketing executive. Big fan of data centers.
Deaf. ASL-first. I architect agentic marketing systems — loops, harnesses, orchestration — so the department ships more with less headcount, and still turns faster than a six-week kickoff. Most marketers are chatting. I build the system.
13
Years leading
0
Ad spend required
Three ways to work together.
I have already done the job under that seat. Pick a door. I will tell you if I am the wrong hire — I have practiced that sentence.
Executive leadership
Searching for a marketing executive with agentic systems experience, an AI-first marketing executive, fractional or interim marketing executive, or head of growth? Real mandate required — especially when the audience includes Deaf people.
Keynote speaking
Organic growth with no ad budget, agentic systems that actually ship, and Deaf-inclusive marketing that is not a checkbox on slide 41.
Retained growth work
When the job is a brand, not a hire. Organic engines for startups, operators, and especially Deaf-owned ventures. You still get me, not a Slack channel named #success.
A marketing executive. Also the architect.
Digital, creative, social, PR, events — and the agentic systems that keep those functions from becoming a graveyard of ChatGPT tabs. Not a specialist who inherited a title. Someone who has sat in each chair and still designs the operating system underneath.
Brand systems people actually want
Content, identity, and a full nonprofit refresh with no budget. If the mood board cannot survive a spreadsheet, it is a poster.
Daily work, not campaign theater
Facebook pages that go from 22K to 120K. Nonprofit pages that outgrow their entire prior history in sixteen months. Social is an engine, not a calendar you apologize about in Q3.
Coverage that follows the work
I would rather send you the numbers than a trophy wall. The CMO list was a byproduct of the WannaCinn growth, not a placement I bought. I checked the invoice. There wasn’t one.
Nationwide, then regional, then again
Ten nationwide programs at 5,000 attendees each, plus 400 regional events a year — and 500+ integrated campaigns keeping the calendar honest. Systems made that survivable. Spreadsheets were involved.
Architecting agentic marketing systems
Loops, harnesses, orchestration with a spec. The model researches, drafts, checks itself, and ships. Governance so it cannot invent a brand you do not have. Most marketers are chatting. I am building a department that does not sleep.
Proof, not a vibe.
Selected outcomes
Use the previous and next buttons, or the left and right arrow keys, to move between outcome slides.
1/5
The situations that usually bring me into the room.
Paid attention that never compounds
I build organic engines that keep working after the invoice. Ads make a nice rental. I would rather you own the building.
A good product nobody can find
Visibility is a system, not a lucky post you screenshot for the board. Systems can be built on purpose.
Agencies that talk past Deaf-owned brands
No interpreter in the middle. No cultural translation lost on the way.
A small budget mistaken for no opportunity
Constraints sharpen strategy. I have done this with zero dollars, so the bar for “we have no budget” is somewhere I have already lived.
AI that acts like a faster copywriter
If the strategy is “we asked ChatGPT,” we should talk. I architect agentic marketing systems — loops, harnesses, orchestration, prompts with a spec — so the team gets faster and the work costs less to run. Then the system ships.
A brand invisible to answer engines
If ChatGPT, Claude, and Perplexity do not know you, you are not in the set. Google is not the only room anymore, and the other rooms do not take walk-ins.
Why the work feels different.
Experience across three industries and every function
Telecom, food and beverage, and nonprofit. Digital, creative, social, PR, events, project management, and the engineering. Same formula: understand the audience, build the strategy, make content people want, measure everything. Fewer adjectives than a typical executive bio. You are welcome.
Zero budget is a specialty—not an excuse
Multi-million organic reach at DeafLEAD and Sorenson. Facebook from 6,283 to 14,007 in sixteen months. At Sorenson, 22K to 120K followers and a 12-million-reach year. Give me a real budget and the math gets easier. I will not pretend I prefer the hard mode.
An AI-first marketing executive, not a prompt tourist
I architect agentic systems: loops, harnesses, orchestration, prompts with a job description. The model researches, drafts, checks itself, and ships. That is how you get operational efficiency and agility without adding another stand-up. Most marketers are chatting. I am building the department that does not sleep.
Deaf-led and ASL-first by default
Accessibility is how I have built every product I own. Direct communication. No nuance lost in translation.
You work with me, not a junior account manager
The person who ran marketing for one of the world’s largest sign language interpreting companies is the person doing the work. I do not subcontract your strategy to someone who inherited my LinkedIn.
Recognized for it
Named one of 10 Most Influential CMOs to Watch in 2024 on the strength of the WannaCinn work. The trophy is on the shelf. I would still rather send the numbers.
Two companies built around the same belief: good work deserves an audience.
Leeper Digital
Organic growth for startups, operators, and especially Deaf-owned ventures. Data-backed plans. You still work with me. I do not vanish into a retainer and a quarterly PDF.
DeafMonitor
Everything Deaf in one platform: news, sports, jobs, events, creators, marketplace. Independent and accessibility-first. Built for us — not as a diversity slide.
Thirteen years of doing this the hard way.
Every marketing function, not just the digital one. Also the engineering. From nationwide events at a telecom giant to zero-budget organic at a nonprofit. Leeper Digital and DeafMonitor run alongside, because apparently I do not sit still.
May 2025 — Present
Marketing and Community Engagement Manager
DeafLEAD
Transformed the marketing team by building a new foundation — systems, processes, and a full brand refresh. Budget: zero — I am not being poetic. Following more than doubled across platforms in a year, 11,200 to over 23,100. Facebook alone: 6,283 to 14,007 — up 123% in about sixteen months, faster than the page grew in its entire history before I arrived. Engagement up more than 1,500%. Multi-million organic reach.
August 2022 — February 2025
Chief Marketing Officer
WannaCinn
Promoted from Director of Digital Marketing. Lifted brand reach 150% in six months and generated 400K+ impressions with zero ad spend. This work earned the 2024 CMO recognition.
Director of Digital Marketing, 2022–2023 · Chief Marketing Officer, 2023–2025
June 2013 — July 2022
Marketing Manager, then Director of Digital Marketing
Sorenson Communications
Nine years at one of the world’s largest providers of sign language interpreting. Led the social media team from 22,000 to 120,000 Facebook followers. Best statistical year: more than 12 million reach. 500+ integrated campaigns a year. 400%+ increase in brand awareness. Sorenson serves the Deaf community and is not Deaf-owned.
Marketing Manager, 2013–2022 · Director of Digital Marketing, 2022
Education
Rochester Institute of Technology
Bachelor’s degree · 2004 — 2009
Where I spend the hours nobody bills me for.
USA Deaf Basketball
Marketing and Communications Director
Building visibility for Deaf athletes and the teams that represent the United States. The talent was never the missing piece. The attention is. I am working on the second one.
Salt Lake County league
Ice Hockey Coach
You bring a plan, then you get thirty seconds on the bench to change it. Coaching has made me better at the day job than any conference has.
A few direct answers.
Who is Bryan Leeper?
An AI-first marketing executive, marketing engineer, and architect of agentic marketing systems. Thirteen years across digital, creative, social, PR, events, and project management — plus the loops, harnesses, and orchestration. I founded Leeper Digital and DeafMonitor. I am Deaf and work ASL-first. In 2024 I was named one of 10 Most Influential CMOs to Watch. I still prefer the spreadsheet.
What do you actually do?
I have run every marketing function, and I architect the agentic systems underneath them: loops, harnesses, orchestration, and prompts with a spec — not a vibe. The outcome is operational efficiency and agility, not a demo that dies in Slack. Organic growth when there is little or no ad budget. AI engine optimization so ChatGPT, Claude, and Perplexity can actually find you. I also run marketing for DeafLEAD and volunteer with USA Deaf Basketball. The calendar is full. The work still ships.
What results have you delivered?
At DeafLEAD, I rebuilt the marketing foundation — systems and processes — and more than doubled following across platforms, roughly 11,200 to 23,100. Facebook alone: 6,283 to 14,007, up 123% in about sixteen months, faster than the page grew in its entire history before I arrived. Engagement up more than 1,500% with zero ad spend. At Sorenson, I led the social team from 22,000 to 120,000 Facebook followers, with a record year of more than 12 million reach and a 400%+ increase in brand awareness. At WannaCinn, brand reach up 150% in six months and over 100,000 web visitors. The media budget on the organic work was zero. I checked twice.
Do you speak at events?
Yes. Organic growth without ad spend, architecting agentic marketing systems (loops, harnesses, orchestration), getting cited by AI search, and Deaf-inclusive marketing. ASL and English, in person or remote, from a 20-minute keynote to a half-day workshop. Every engagement needs qualified ASL interpreters and live captioning — that part is not optional, and it is not a punchline. Details here.
Are you available for executive roles?
Yes, for the right seat. If you are searching for a marketing executive with agentic systems experience, an AI-first marketing executive, a fractional or interim marketing executive, or a head of growth with a real mandate — say it is a role, not a project. I can tell the difference. Especially useful when the audience is Deaf or the brand has been overlooked. Start with the contact form.
Need an AI-first marketing executive who architects agentic systems?
Recruiters and headhunters: if the brief says marketing executive with agentic systems experience, I am the hire. Founders and bookers can skip the tour — tell me the role, the event, or the brand.